Today, there's more interest than ever in the health benefits of yogurt, and more people than ever are consuming yogurt products. In fact, recent research shows that only pizza has a broader universal appeal than yogurt. A delicious, healthy treat that appeals to a huge audience sounds like a recipe for business success, right?
In 1981, TCBY created a marketing phenomenon by convincing an entire baby boom generation that frozen yogurt was a healthy – and tasty – treat. In the 26 years since then, TCBY has continued to lead the market in developing innovative and delicious products that appeal to an increasingly health conscious population and fit into a variety of diets and nutritional plans.
Today, there's more interest than ever in the health benefits of yogurt, and more people than ever are consuming yogurt products. In fact, recent research shows that only pizza has a broader universal appeal than yogurt. A delicious, healthy treat that appeals to a huge audience sounds like a recipe for business success, right?
But there's even more reason to consider a TCBY franchise. As a brand that's known and beloved by baby boomers across the country, TCBY enjoys a sterling reputation with its customers. And now, with a corporate initiative that's revitalizing the brand and positioning it for a huge surge in growth (with new and existing customers, and with more locations nationwide), the time has never been better to get on board with TCBY.
Still not convinced? Then consider the support and experience that comes with owning a franchise from one of the Mrs. Fields Famous Brands. Our team of experienced and savvy franchise specialists will guide you through every step of the process, and our unparalleled training program will ensure that you are armed for success from your first day of business.
TCBY is the right product, the right business, and the right opportunity if you want to ride the success of a resurgent brand. And the time has never been better.
With an innovative product line that has been developing since 1981, TCBY currently offers a variety of health-smart yet indulgent frozen treats that keep customers coming back again and again. These products include:
Soft serve frozen yogurt (available in 96% fat free, fat free or no sugar added) and sorbet
TCBY premium Hand-Scooped Frozen Yogurt®
Beriyo® smoothies (blending real fruit with TCBY premium frozen yogurt)
Shiver® treats dessert line
Frappe Chiller® & Cappuccino Chiller® frozen coffee drinks
Gourmet frozen yogurt cakes and deep dish pies